23 Kasım 2012 Cuma

DoubleTree by Hilton's Little Things Tour at Grand Central

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DoubleTree by Hilton’s Little Things Project is wrapping up its nationwide tour with a finale event in New York City to provide “little things” to brighten New Yorkers’ days on Tuesday, November 20th, at Grand Central Terminal from 11:00 a.m. – 5:00 p.m.

DoubleTree by Hilton's Little Things Tour
TAKE A PLEDGE. GET A COOKIE

Just in time for the holidays, the hotel’s pop-up event experience is giving a “little something” back to those in need. DoubleTree has partnered with Share Our Strength’s No Kid Hungry® campaign to encourage little acts that make a big difference to help end child hunger in America. As part of the nationwide tour, for every person who attends a Little Things Project tour event and takes the Share Our Strength’s No Kid Hungry pledge, DoubleTree by Hilton will donate $1 to the No Kid Hungry campaign*.

One dollar can help connect a child to up to 10 meals. Anyone unable to attend the events in person can visit www.facebook.com/doubletree and take the pledge on the Little Things Project tab.

GIVE A LITTLE, GET A LITTLE

In addition to taking a pledge to help end childhood hunger, event attendees will get a few “little things” that would make traveling a bit brighter, such as:

  • Free DoubleTree by Hilton signature chocolate chip cookies – our brand’s legendary icon for warm and welcoming service. The brand will be giving away 10,000 free cookies at the event;
  • Free WiFi lounge and Plug-In station where visitors can take a moment to charge cell phones and more;
  • Local deals and offers, to provide locals and travelers exclusive bargains while they’re traveling in the city; in New York City, event-goers will receive free single-ride Metro passes (while supplies last) to help make traveling around the city during the busy holiday season a little easier

BRINGING THE “LITTLE THINGS” TO NEW YORKERS IN NEED

With the recent hurricane devastation in the Northeast, DoubleTree by Hilton is using its Little Things Project Swarm Car to bring “little things” to victims and volunteers who need them most. The Swarm Car will be delivering needed items and the brand’s signature chocolate chip cookies to volunteer stations and shelters across the boroughs.

In need of a pick-me-up or other “little things” to help with the relief effort? Consumers and disaster relief volunteers can tweet to @DoubleTree with their requests using #LittleThings for the Swarm Car to turn their request into a reality.

People can also follow the journey and submit new “little things” by visiting the DoubleTree by Hilton Facebook Page. Here people can also enter the Little Things Project Sweepstakes to win instant prizes and a $25,000 dream vacation getaway.

Additionally, you can get an inside peek at tour stops through Instagram using #LittleThings, as well as follow the tour on Twitter - www.twitter.com/doubletree and YouTube - www.youtube.com/doubletreehotels

Grand Central Terminal
Vanderbilt Avenue and 43rd Street
New York, New York 10017

*DoubleTree will donate $1 to the No Kid Hungry campaign for every pledge taken between November 1 and November 30th, up to a maximum of $5,000. Gifts made to Share Our Strength and the No Kid Hungry Campaign represent a gift to our organizational mission and will be used to reach the highest number of children facing hunger in America. Share Our Strength does this by combining your gift with others to address child hunger community by community, state by state. Your gift will leverage the time, expertise, and additional funds needed to end childhood hunger once and for all.

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